Strategy, positioning, and growth for teams at inflection points
Tilde works with early-stage companies and mission-driven organizations to define direction, align stakeholders, and move ideas forward effectively.
My work sits at the intersection of strategy, communication, and entrepreneurship – helping ideas become actionable, focused, and built for growth.
Services
I take on a small number of engagements at a time, focusing on mission-driven ventures ready for their next chapter.
Ongoing partnership to help founders and teams navigate complex decisions, define direction, and prioritize what matters most.
Identifying opportunities, refining positioning, and developing strategies that support sustainable growth and strong market fit.
Developing clear, credible narratives that support business goals and resonate with the right audiences.
Designing and supporting founder-facing programs and initiatives for organizations and entrepreneurial ecosystems.
Tilde Strategies Principal, Teresa Lagerman
My passion for helping organizations thrive has shaped my entire career.For 15+ years, I’ve worked alongside mission-driven teams — identifying opportunities, shaping strategy, and helping teams use their time and resources effectively. That work has spanned 100+ companies, from pre-seed startups to organizations navigating growth and changes.
Growing up in Spain, I learned that a well-placed tilde can completely shift the meaning of a sentence. That same instinct for precision and impact shapes everything I do—finding the right words, the right frame, and the right moment to move things forward.
I live and work in the Hudson Valley, where I'm rooted in the local entrepreneurial community and continue to be inspired by what people are building here.
Why Tilde
I bring a combination of strategic thinking and hands-on experience — working closely with founders and teams to identify opportunities, shape direction, and move ideas forward in a practical, focused way.
Over time, that work has contributed to:
• Helping shape brand and positioning for ShopMy from early stage to $1B+ valuation
• Supporting Crossing Minds through strategy and fundraising → acquisition by OpenAI
• Building founder-focused programs and communities reaching thousands of entrepreneurs
• Tripling membership at the Cold Spring Chamber through strategic programming and outreach